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SB 12.12.59
ya etat sravayen nityam
yama-ksanam ananya-dhih
slokam ekam tad-ardham va
padam padardham eva va
sraddhavan yo ’nusrnuyat
punaty atmanam eva sah
Translation:
One who with undeviating attention constantly recites this literature at every moment of every hour, as well as one who faithfully hears even one verse or half a verse or a single line or even half a line, certainly purifies his very self.