SB 6.9.25
ya eka iso nija-mayaya nah
sasarja yenanusrjama visvam
vayam na yasyapi purah samihatah
pasyama lingam prthag isa-maninah
Translation by His Divine Grace A. C. Bhaktivedanta Swami Srila Prabhupada:
The Supreme Personality of Godhead, who created us by His external potency and by whose mercy we expand the creation of the universe, is always situated before us as the Supersoul, but we cannot see His form. We are unable to see Him because all of us think that we are separate and independent gods.
Purport by His Divine Grace A. C. Bhaktivedanta Swami Srila Prabhupada:
Here is an explanation of why the conditioned soul cannot see the Supreme Personality of Godhead face to face. Even though the Lord appears before us as Lord Krsna or Lord Ramacandra and lives in human society as a leader or king, the conditioned soul cannot understand Him. Avajananti mam mudha manusim tanum asritam: rascals (mudhas) deride the Supreme Personality of Godhead, thinking Him an ordinary human being. However insignificant we are, we think that we are also God, that we can create a universe or that we can create another God. This is why we cannot see or understand the Supreme Personality of Godhead. In this regard, Srila Madhvacarya says:
lingam eva pasyamah
kadacid abhimanas tu
devanam api sann iva
prayah kalesu nasty eva
taratamyena so ’pi tu
We are all conditioned to various degrees, but we think that we are God. This is why we cannot understand who God is or see Him face to face.