SB 8.17.24
aditer dhisthitam garbham
bhagavantam sanatanam
hiranyagarbho vijñaya
samide guhya-namabhih
Translation by His Divine Grace A. C. Bhaktivedanta Swami Srila Prabhupada:
When Lord Brahma understood that the Supreme Personality of Godhead was now within the womb of Aditi, he began to offer prayers to the Lord by reciting transcendental names.
Purport by His Divine Grace A. C. Bhaktivedanta Swami Srila Prabhupada:
The Supreme Personality of Godhead exists everywhere (andantara-stha-paramanu-cayantara-stham). Therefore when one chants His transcendental names — Hare Krsna, Hare Krsna, Krsna Krsna, Hare Hare/ Hare Rama, Hare Rama, Rama Rama, Hare Hare — the Supreme Personality of Godhead is automatically pleased by such sankirtana. It is not that the Supreme Personality of Godhead is absent; He is present there. And when a devotee utters the transcendental name, it is not a material sound. Therefore, the Supreme Personality of Godhead is naturally pleased. A devotee knows that the Lord is present everywhere and that one can please Him simply by chanting His holy name.